In their work, Wiebe Meischner & Eleonora Arnold react consciously to the classic advertising aesthetic in the public space. It is no accident that their choice of motifs from karaoke video stills falls to a frequent advertising and poster motif: “woman eats ice cream”. Their starting motif, however, is much too small due to its resolution. They combine this technical imperfection with a hyper-realistic pseudo-erotic way of depicting the ice-cream-eating. Their visual messages are not subtly cryptic, but brought to the surface as a central statement. They do, however, clash with the karaoke song lyrics inserted in advertising message style. Supposedly providers of meaning, these lines torn totally out of context are turned into confusion-causing subtexts and have a disorienting effect on the delivered visual information. We are left clueless. Now, am I meant to buy an ice cream, watch a porno, or simply, as the song lyrics hint, give up in the face of the overabundance of information.